What, Why, and How: The 10x10 Challenge

Hi, it’s Kim here. I just finished doing my first 10x10 Challenge on Instagram and let me tell you, I am so glad I did it! I got a lot of feedback from others interested in doing one as well, so I thought I write up a quick overview about everything you need to know about the 10x10 challenge.

What is the 10x10 Challenge?
Essentially, the challenge is to build a capsule wardrobe containing 10 items and to create outfits using only those pieces for the next 10 days.

Why should I do this challenge?
This challenge will help you fall in love with your closet all over again. It will save you money and time. It will push your outfit styling creativity. And it will shift your perspective on shopping/consumerism.

How do you build a 10x10 wardrobe?
If you’re feeling a little overwhelmed on where to start with your wardrobe, here’s the formula I went with:

• 3 Sweaters

• 1 Dress (that is actually a shirt)

• 1 Jacket/Coat

• 3 Bottoms

• 2 Shoes

I also stuck to a neutral color pallet with just a few pops of color/print. Keep scrolling to see all 10 of my outfits!

Aday Soft Landing Jacket // Jbrand Jeans (similar)

Aday Soft Landing Jacket // White Turtleneck (similar) // Billie the Label Skirt // Miista Ekatarina Boots // Sezane Belt (similar)

Aday Soft Landing Jacket worn as scarf // Thrifted Men’s XL Shirt (similar) // Aritzia Zebra Pants (similar) // Dr. Marten Vegan Oxfords

Aday Jacket // White Turtleneck // Jbrand Jeans (similar) // Miista Ekatarina Boots

Thrifted Men’s Blazer (similar) // White Turtleneck // Thrifted Men’s XL Shirt (similar) // Sheertex Socks // Dr. Marten Vegan Oxfords // Feed Ava Bag

Aday Soft Landing Jacket // Aritza Zebra Pants (similar) // Dr. Marten Vegan Oxfords

PRESS PLAY TO SEE ALL 10 OUTFITS